Digital transformation in healthcare

Patient enquiries from every channel turn into appointments and patient records

A private clinic usually loses a patient at the first contact: an unanswered WhatsApp message or a busy phone line sends them to another clinic. We build the flow from a patient's first question to the appointment, the patient record and the next check-up. The clinic website, Google visibility, consent and quote documents and ad management are part of the same work. Medical decisions always stay with the clinician.

Illustration
This is an illustration, not a screenshot. It shows how the setup works in this sector; names and records are examples.
What happens today

Where the hours go in healthcare and medical.

  1. 01

    Patient enquiries from the web form, WhatsApp or Instagram sit for hours before anyone calls.

  2. 02

    Appointment requests are lost while the line is busy and outside working hours.

  3. 03

    Reminders go out by hand, so the no-show rate stays high.

  4. 04

    Patient records, clinicians' calendars and consent forms are kept in separate places.

  5. 05

    Every quote for a patient travelling from abroad is put together by hand, in one language.

  6. 06

    The clinic does not come up on Google when people search for its services, and nobody knows which ads bring in patients.

A clinic reception desk with an appointment calendar on a tablet and a stethoscope
How we solve it

What we build for healthcare and medical.

A first reply to every patient enquiry

Every enquiry from WhatsApp, Instagram, the web form or an ad reaches the front desk's screen and phone within seconds. Questions on opening hours, location and preparation are answered from the clinic's own information. No diagnosis or treatment advice is given; those questions pass to the clinician or the front desk.

Online booking and reminders

Patients choose a free slot on the website or on WhatsApp, and the appointment goes into the right clinician's calendar. A WhatsApp or text reminder goes out before the visit, and a cancelled slot opens up again.

A voice assistant on the phone

Calls that come in while the line is busy or after hours are met by a voice assistant. Appointment requests are recorded, and anything without an answer reaches the front desk as a note.

Patient records and follow-up

Which channel each patient came from, which service they asked about and who needs a call back sit in one record. Patients due for a check-up appear on the list, and access to each record is set by role.

Polyclinic management panel

Clinicians' calendars, appointments and patient records sit in one panel. The front desk sees on one screen which clinician is free and when, and the panel connects to your existing booking software if you have one.

Consent forms and health tourism quotes

Consent and information forms are filled in from the clinic's own templates with the patient's details. A patient travelling from abroad receives a quote file in their own language, and its content and price are approved by the clinician and the clinic.

Compliant ads and measurement

Meta and Google ads are prepared around the clinic's services and the rules on healthcare advertising, and shown to you before they go live. Several ads run side by side, and the budget moves to the ones that turn into appointments.

Clinic website and search visibility

A multilingual clinic website is built, the Google Business Profile is put in order and reply drafts are prepared for reviews. SEO, GEO and AEO work aims to get the clinic found by service name on Google and in AI answers.

Example setup

Not a client story; it shows how the setup works in this sector.

At a polyclinic, appointments, patient records and clinicians' calendars sit in one management panel. A patient books from the website or on WhatsApp, the appointment goes into the right clinician's calendar, and a reminder goes out before the visit. An enquiry from an ad also reaches the front desk's screen the moment the form is sent. At the end of the month the report shows which ads turned into appointments.

What we aim for

What we expect to change once it is running.

  • Aims to meet every patient enquiry without delay, whichever channel it comes from.
  • Aims to lower the no-show rate through reminders.
  • Brings patient records, clinicians' calendars and documents into one panel.
  • Targets ad spend that goes to the ads that turn into appointments.
Built with

The products behind this work.

Teams we work with

Kerem Ali YorukogluKOY ZekeriyakoyNewSailMujgan SimsekDamla SubarMerjan GlobalKora PartnersZeren HukukTulpar KuryeBlaziOzdemir Kece
Frequently asked

Healthcare and medical Frequently asked questions

In private clinics it is mostly used for handling patient enquiries, booking and reminders, answering common questions, preparing consent and quote documents and measuring ads. No step related to diagnosis or treatment is handed to the system.

We build the first reply to patient enquiries, online booking and reminders, a voice assistant for the phone, patient records and a polyclinic management panel. Consent forms, health tourism quote files, the clinic website, the Google Business Profile and SEO work are part of the same job. Where to start is decided during discovery.

No. It handles appointments and general information only; diagnosis and treatment decisions always belong to the clinician.

Advertising by healthcare providers is restricted by law, and Meta and Google have their own rules for health ads. Copy and visuals are prepared within those limits and shown to you for approval before they go live.

Yes. The setup works with your existing appointment and calendar tools; open slots are read from a single source, so the clinician's calendar is not kept in a second place.

Patient confidentiality is the foundation of the setup. Data protection is built into the setup from day one, under GDPR and, for Turkish operations, KVKK. Data is processed only to run your clinic.

Alparslan UnalMert Can Gundogdu
The founders take the call, not a sales team
Next step

We write the proposal after we have found the problem together

In a thirty-minute call we listen to how you work and talk through where time and customers are slipping away. If you do not need a digital fix, we will tell you that too.

30 minutes · no preparation needed

Chat on WhatsApp