A shopper who leaves items in the basket gets a reminder a few minutes later
Online shops usually lose money in three places: baskets left half finished, questions answered late and ad spend that brings no sales. We set up the basket reminder email, the first reply to customer questions and the connections between your shop, marketplaces, courier and accounts. We also produce the ad videos and run the campaigns, and the panel shows which ads turned into sales.
Where the hours go in ecommerce and retail.
- 01
Nobody follows up with shoppers who sign in, fill a basket and leave.
- 02
Product, delivery and returns questions are answered late, so orders are left unfinished.
- 03
Order, stock and delivery details are carried by hand between the shop, marketplaces and the accounts.
- 04
Refund and discount requests are judged one by one, and the same decision is made again every time.
- 05
Ads need a steady supply of new video and images, and every shoot is a separate job.
- 06
The ad budget is spent, but it is unclear which campaign brought in sales.

What we build for ecommerce and retail.
Abandoned basket email
A shopper who signs in and leaves items in the basket gets a reminder email a few minutes later, showing what they left. Timing and wording are set with your approval.
First replies to customer questions
Product, stock, delivery and returns questions are answered from your own data, whether they come on WhatsApp, Instagram or the website; anything without an answer passes to your team.
Shop, marketplaces and accounts connected
Your shop, marketplace accounts, courier and accounting software are connected to each other. Order, stock and invoice details are no longer carried by hand, and any record that does not match passes to you.
Refund and discount decisions
You write down once how you judge refund and discount requests. For each new request a suggestion is prepared against those criteria with its reasons, and the approval stays with you.
Shop build and product pages
A shop is built on Shopify, WooCommerce or software made for you. Product description drafts are prepared from your own product data and approved by you before they go live.
UGC ad videos
Short ad videos that show the product from a customer's point of view: the script is approved, then the footage is shot or produced with AI video tools. A real person's face or voice is used only with written permission.
Campaign management
Meta and Google campaigns are set up around your goal and conversion tracking is connected. Results are reviewed every month and the budget moves to the campaigns that sell.
Search visibility
Category and product pages are set up for SEO, GEO and AEO, aiming to get the shop found on Google and in AI answers. Search Console data is read and reported regularly.
Not a client story; it shows how the setup works in this sector.
Picture a signed-in shopper who adds an item to the basket and leaves without paying. A few minutes later they receive an email with a picture of the item and a link back to the basket. If they complete the order, the sale is recorded together with the email that brought it back.
What we expect to change once it is running.
- Aims to win back part of the shopping left unfinished in the basket.
- Aims to stop order, stock and delivery details being carried by hand.
- Targets ad spend that goes to the campaigns that sell.
- Reduces the repetitive question load on the support team.
The products behind this work.
Handling enquiries
Day-to-day operations
- See the product
Integrations
Data is not carried by hand between the shop, marketplaces, the courier and the accounts.
- See the product
Repeatable decision support
Refund and discount requests are prepared against your written criteria, and the approval stays with you.
- See the product
Workflow automation
When an order is packed and handed to the courier, the customer is told automatically.
Visibility and measurement
- See the product
Web and mobile development
A shop or a sales site built for you is set up, and products and campaigns are updated from the admin panel.
- See the product
SEO and digital marketing
Category and product pages are set up for SEO, GEO and AEO, and Search Console data is reported.
- See the product
Email marketing automation
A shopper who leaves items in the basket gets a reminder email a few minutes later.
- See the product
Meta and Google Ads management
Conversion tracking is built, and the budget decision is read off the records that became sales.
Ecommerce website development
Ecommerce website development is writing an online store, with product management and checkout, so a business can sell on its own domain.
WhatsApp automation
WhatsApp automation is a setup in which a business runs its WhatsApp conversations through the WhatsApp Business API on one number, and notifications go out by rule.
AI SEO
AI SEO makes a page visible both in Google's organic ranking and in the answers given by ChatGPT, Perplexity and Google AI Overviews.
AI video ads
AI video ads are built by writing and approving a script and scene text before any footage is produced.
Meta ads management
Meta ads management is the setup, measurement and weekly running of Instagram and Facebook campaigns.
Google Ads management
Google Ads management is the setup, measurement and weekly running of search and display campaigns.
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E-commerce returns automation: how to end the hidden cost
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Ecommerce and retail Frequently asked questions
Mostly for basket reminders, the first reply to customer questions, marketplace and accounting connections, ad videos and campaign measurement. Pricing, discount and stock decisions stay with you.
A reminder can count as a marketing message, so the shopper's consent is checked. The setup reads the consent status, and shoppers without consent do not receive the email.
It is set up around the platform you use: Shopify, WooCommerce or your own software. Which systems to connect is agreed in the discovery call.
Discovery takes about a week. We then show you a working demo, put your requirements in writing through a detailed form and build the real thing. Scope and budget are settled in a free discovery call, based on what your business actually needs.


We write the proposal after we have found the problem together
In a thirty-minute call we listen to how you work and talk through where time and customers are slipping away. If you do not need a digital fix, we will tell you that too.
30 minutes · no preparation needed